6 Ways to Optimize Touchpoints with Customer Experience Design
May 2, 2023 | Dan Arthur
In today's hyper-competitive business environment, delivering an outstanding customer experience (CX) is no longer optional—it's a necessity....
Read MoreHow Has Hybrid Shopping Affected VoC
March 10, 2023 | Dan Arthur
The COVID-19 pandemic forced consumers to rely more heavily on digital shopping methods due to lockdowns and social distancing measures that limited...
Read More7 Essential Elements of Any CX Program
October 31, 2022 | Dan Arthur
Customer experience is an enterprise effort. A customer experience program sets the strategy and underpins its importance so that employees are...
Read MoreRead The Customer Experience Fiasco
September 12, 2022 | Dan Arthur
Check out our book, The Customer Experience Fiasco, where experts from Andrew Reise provide an engaging and instructive fable that unravels the...
Read MoreGetting Started with Journey Analytics
September 2, 2022 | Dan Arthur
Journey Analytics is an upcoming trend of opportunity for CX Professionals to gain valuable insights into the customer experience. It’s a practical...
Read MoreWhy Customer Personas Work and How to Use Them
September 2, 2022 | Dan Arthur
Five Reasons Why Personas Work—and Three Tips to Begin Using Them
Read MoreWhy Quantitative Surveys Fall Short When it Comes to Customer Experience (CX)
September 2, 2022 | Dan Arthur
What do your customers really want? Finding out isn’t just a matter of asking via surveys. It’s about asking the right questions – something that...
Read MoreOmni-channel customer experience and COVID-19; Catching Our Breath
September 2, 2022 | Dan Arthur
Read MoreThe 3 Tiers of Customer Experience Journey Mapping
July 21, 2022 | Dan Arthur
The words “Journey Maps” have become standard customer experience terminology. But, why does it mean different things to different organizations. The...
Read MoreCreating Brand Loyalty Programs in 3 Simple Steps
July 21, 2022 | Dan Arthur
Consumers have been forced to change the way they work, shop, eat, travel, and even get healthcare due to COVID-19. They are re-thinking what matters...
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